Overseasidol.com — Zhao Lusi has taken a firm stance against the unauthorized use of AI deepfake technology after her agency issued an official statement addressing the issue on April 27.
The actress’s management made it clear that they will pursue legal action against those responsible for the infringement.
According to the statement, several parties have been found using AI face-swapping technology without proper authorization to create, edit, and distribute online short dramas featuring Zhao Lusi’s likeness.
These actions were carried out without consent from either the actress or her agency, constituting serious violations of her portrait rights, reputation, and other legal protections.
The agency emphasized that such activities not only harm Zhao Lusi personally but also negatively impact her professional image and the company’s interests.
As a result, they have issued a strong warning demanding that all individuals and organizations involved immediately cease their actions and remove any infringing content.
Furthermore, the statement underlined that failure to comply will result in strict legal measures, with the agency prepared to hold violators fully accountable under the law.
This move reflects growing concern over the misuse of advanced AI technologies in the entertainment industry.
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