Thai actor and singer Fourth Nattawat Jirochtikul has officially been named the newest Friend of the House for Louis Vuitton.
The announcement comes ahead of the upcoming Paris Men’s Fashion Week Spring/Summer 2027, where Fourth is expected to attend as a special guest of the French luxury brand.
The appointment marks a significant milestone in Fourth’s growing influence within the global fashion industry.
Before receiving the new title, he had already established a strong relationship with Louis Vuitton by attending key brand events in Bangkok.
He also joining the brand’s menswear shows in Paris for the Spring/Summer 2026 and Fall/Winter 2026 seasons.
According to Louis Vuitton, Fourth Nattawat embodies the brand’s values of creativity, innovation, and youthful energy.
Thai stars including Yaya, BamBam, and Lisa have previously been selected for ambassadorial roles with the brand. (Overseasidol.com)
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