Thai actor and model Bright Vachirawit is turning heads once again with his latest collaboration with Burberry.
The Thai star, who serves as the brand’s Global Brand Ambassador, appears in the luxury fashion house’s newest summer campaign.
As part of the campaign, Burberry has transformed The Standard Bangkok Mahanakhon into a British-inspired summer oasis, offering visitors an immersive seasonal experience.
The venue features Burberry’s signature House Check pattern in vibrant yellow tones, while the brand has incorporated Bangkok’s iconic green color into a specially designed logo for the project.
The campaign also invites guests to explore the city aboard tuk-tuks decorated with the classic Burberry Check pattern, creating a unique blend of British style and Bangkok culture.
The highlight of the campaign is Burberry’s latest TikTok video featuring Bright Vachirawit.
@burberry Bright plays the pool @thestandardbangkok #bbrightvc #Burberry ♬ original sound – Burberry
In the clip, he is seen relaxing by the pool while showcasing key pieces from the brand’s summer collection.
His striking visuals and effortless charisma quickly sparked excitement across social media, with fans praising his growing influence in the global fashion scene. (Overseasidol.com)
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